Zain Introduces Promo to Make 375 Nigerians Millionaires
November 25, 2009 by Bunmi Awolusi
Alain Saint-Marie, CEO Zain Nigeria
Leading mobile operator, Zain Nigeria today announced a Consumer Promotion that will pave the way for many Nigerians to become millionaires during this year’s yuletide season.
Starting from Monday, November 23, 2009, existing and new customers of Zain will have an opportunity to participate and win big in the ‘Three-in-One’ Christmas Season Promo tagged “Zain Naira Rain Promo”. Customers only need to use as low as N50 airtime to participate in the draw for the particular day, throughout the duration of the promotion.
Zain Nigeria’s Chief Commercial Officer, Shamel Hanafi, said the process of the Promo has been deliberately simplified to make it easy for many Nigerians, irrespective of their education, social and financial profile to participate in the Offer and become millionaire.
He explained that customers can participate or make entries as many times as they desire. In line with the terms of the Promo, three types of Draws will be held during the period, including: Daily, Weekly and Final grand prize Draw (which comes up at the end of the promo), respectively.
The Promo will run for six weeks or 45 days..
According to Hanafi, Zain is offering its customers various categories of Prizes in the Promo, including several one million naira (N1, 000,000.00) prize in the Daily Draws, a number of five million naira (N5, 000,000.00) prize in the Weekly Draws and one N10, 000,000.00 grand prize in the Final Draw.
He also revealed that 368 winners will emerge in the Daily Draws, while six winners will be selected in the Weekly Draw. The star prize winner will be selected during the Grand Prize Draw at the end of the promo.
In all, 375 Nigerians will have become millionaires at the end of the Promo.
Customers do not have to do anything special or send SMS to any particular Short Code to participate in the Promo or to have their entries considered for the Draw. Every customer that use up to the specified amount of airtime is automatically entered for the Draw.
The promo is open to all Zain customers irrespective of your tariff plan you are on – Joli, StepUP, and Corporate package amongst others.
Customers who use N50 airtime on voice call, SMS or Internet service, will qualify for the Draw and will have an opportunity to win the N1000, 000.00, 000,000.00 prize on offer for that day. The daily airtime usage is cumulative and can be used for the Weekly Draw provided the customer has used at least N400 airtime in any week.
Customers can enhance their chances of winning by using a multiple of N50 (e.g. N100, N500, N1000, N2000 etc) per day for the Daily Draw and a multiple of N400 (N800, N1, 200, N1, 600, N2, 000, N4, 000 etc) airtime for the Weekly Draw.
For instance, any customer that use N1, 000 airtime on any day, will have 20 entries in the Daily Draw, thereby increasing his likelihood of winning the N1, 000,000.00 prize for that day.
Each customer’s daily airtime usage can be accumulated and used for entries in the weekly Draw provided the total airtime consumed during that week is up to N400 or is in multiple of N400. N400 airtime usage will qualify a customer for one entry in the Weekly Draw while several multiples of N400 airtime usage, for example N2000 or N4,000 per week will entitle the customer to five and ten entries respectively.
Each winner of the Weekly Draw will receive N5, 000,000.00.
Customers can use their weekly spend for the final Grand Prize Draw and therefore have an opportunity to win the N10, 000,000.00 prize for the week provided they have used up to N2,500 airtime.
Customers can improve their likelihood of winning by using multiples of N2,500 airtime, for example, N5,000, N10,000, N20,000, N30,000, N40,000, N70,000, etc during the period.
The Commercial Chief said Zain Naira Rain Promo is designed to delight and reward Nigerians for their loyalty as well as empower the company’s customers to fulfil their dreams and in addition to meeting their needs during this yuletide season. He said this is in line with the company’s brand philosophy of “a Wonderful World”.
“Our new Promo gives our customers the opportunity to get additional value from the money they spend on airtime on our network. They can enjoy the value of their airtime in making calls, sending SMS or browsing the Internet and still use the same as entry for the Promo. Also, customers can use the airtime spent to earn points on our Loyalty and Rewardz Scheme and be in line to receive various prizes and benefit from the meticulously designed lucrative discount programme we have put in place”, Hanafi said.
Winners in the Daily, Weekly and Final Draws will be announced daily, weekly and at the end of the Promo respectively. A list of the winners will be published in national dailies and on Zain website, www.ng.zain.com.
Additionally, winners will be notified of their winning by Zain Customer Care staff that have been specially trained to disseminate information to winners of the Promo. Participants in the Promo may also call the company’s Call Centre Team on 111 if they have need to verify any information received by them during the period..
Winners will be presented with their prizes at selected Zain locations across the country.
Zain Naira Rain Promo will end on January 4, 2010.
