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Big Brother Naija Season 9 promises a grand prize of N100 million and a new SUV for the winner in its upcoming season, set to launch on July 28. The show introduces new twists and games, including viewer engagement opportunities with substantial rewards.

In its upcoming ninth season, Big Brother Naija announces a staggering prize of N100 million and a new SUV for the winner, alongside an immersive 71-day experience starting July 28. Promising unprecedented entertainment with housemates entering in pairs, the show includes novel twists like the "Lock-in" game for viewer engagement, offering rewards up to N1 million.

Toke Makinwa hosts the Big Brother Naija Buzz, featuring exclusive behind-the-scenes content, while traditional elements like the pool and Saturday night parties continue.

The announcement sparks mixed reactions, underscoring the show's societal impact and viewer anticipation.