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Burna Boy advises Nigerian artists not to rely on Twitter polls or social media fans for validation, emphasizing that online support doesn't translate to real-world success. He cautions that these fans won't fill stadiums, highlighting the importance of genuine, offline fan engagement.

Grammy-winning Nigerian singer Burna Boy has issued a cautionary message to Nigerian artists, advising them not to be swayed by Twitter polls or the opinions of “Naija social media fans.” In a post on his Instastories, Burna Boy pointed out that while these fans may express their support online, they wouldn’t show up in person to fill up stadiums for any artist, anywhere in the world.

The artist’s comments came as a reminder to his peers that social media engagement and online polls do not always translate into real-world success or large audiences. Burna Boy emphasized that the support shown by online followers should not be seen as a genuine measure of an artist’s popularity or influence. His message serves as a reality check for rising stars, cautioning them against overvaluing the virtual backing they receive on social platforms.

In an industry often driven by social media trends, Burna Boy’s words carry weight as a successful artist who has gained international recognition. His message underscores the importance of solid, authentic fan support that extends beyond the online world. By focusing on building a loyal and engaged audience, artists can ensure their success in the long term.