
Google’s 2025 search data reveals a nation searching for political meaning, cultural touchstones, and everyday answers. Here are the key trends that captured Nigeria’s collective curiosity.
1. Top News & Global Events
- Club World Cup
- Israel-Iran War
- U.S. Elections
- Death of former President Muhammadu Buhari
- Death of Pope Francis
- Senator Natasha Akpoti
- Eberechi Eze
- Governor Fubara
- Actress Chika Ike
- Kemi Adetiba
- Oluwatosin (Jesus Is Enough) – Tkeyz ft. Steve Hills
- Joy Is Coming – Fido
- With You – Davido ft. Omah Lay
- “What is Labubu?”
- “Achalugo meaning”
- “Kelebu meaning”
- “Who is Charlie Kirk?”
- Pornstar Martini
- Ginger Shot
- Chinchin
- Sausage Roll
- Hummus
- Wednesday Season 2
- Squid Game
- To Kill a Monkey (Most searched local series)
- Love in Every Word
- Peter Rufai
- Hulk Hogan
- Diogo Jota
- Charlie Kirk
Sources: Google, Vanguard