
Nigerian music star Timaya shared how he sold his debut album for ₦500,000 and his sophomore album for ₦24 million. These deals helped launch his career and positioned him among Nigeria’s top artists.
- Timaya sold his first album, True Story to a marketer in Alaba Market for ₦500,000, a big break at the time.
- The marketer also funded ₦7 million for music videos and bought Timaya a car, boosting his rise.
- His second album Gift and Grace,e sold for ₦24 million, a figure rivaling top Nigerian artists like 2Baba and D’banj.
Timaya’s story highlights the hustle behind Nigeria’s music industry, where early opportunities and strategic deals shape careers. His rise from a hopeful artist in Port Harcourt to a Dancehall legend reflects resilience and business acumen.
How can upcoming artists leverage early deals to build sustainable music careers in Nigeria’s evolving entertainment industry?