
Nigerian rap legend Olamide has been named one of Billboard’s 2025 Global Power Players, cementing his status as both a hitmaker and visionary label boss. The recognition comes after a banner year for his YBNL Nation, which propelled Asake and Fireboy DML to new heights with critically acclaimed albums and historic shows.
- Global Honor: Olamide joins Billboard’s elite list for leadership at YBNL Nation
- Label Dominance: Asake’s Lungu Boy became Nigeria’s biggest 2024 album; Fireboy’s Adedamola earned widespread acclaim
- International Milestones:
- Asake sold out London’s O2 Arena (joining Davido and Wizkid)
- MMS scored a Grammy nomination for Best African Music Performance
- Legacy: Olamide’s "local rap king" persona now has an undeniable global influence
Does Western validation matter for African artists, or is Olamide’s local-first approach the real blueprint?