Taylor Swift has claimed the title of Spotify's most-streamed artist for 2023, dethroning Bad Bunny's three-year reign. With over 26.1 billion plays since January 1st, according to Spotify Wrapped, Swift expressed her gratitude on social media. She thanked her global audience for making her Spotify's Global Top Artist, calling it the best birthday/holiday gift. Swift celebrated the news by releasing a new song, "You're Losing Me (From The Vault)," available for streaming worldwide.
Spotify built anticipation for Swift's achievement by placing 21 puzzle pieces on billboards across the globe 48 hours before the official Wrapped release on November 29. In addition to the top artist recognition, Swift's songs "Cruel Summer" and "Anti-Hero" secured spots in the top ten most-streamed songs worldwide.
The Top Global Artists chart features Bad Bunny, The Weeknd, and Drake closely following Swift's lead. Swift expressed her joy at the positive year, emphasizing the fun experienced on tour and the unexpected honor from Spotify.
