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The Digest:

Nigerian singer and event co-founder Darey Art Alade has affirmed that the annual Detty December festival is a permanent fixture in the nation’s cultural calendar, with ambitions to take the experience overseas.

Key Points:
  • Alade stated, "The plan and dream is to take Detty December overseas"
  • He framed the festival as "here to stay" and a catalyst for economic and cultural value
  • The initiative aims to benefit the entire value chain, artists, vendors, venues, and tourism
  • Alade highlighted its potential to draw more foreign investment into Nigeria’s creative sector
  • Detty December has grown into a landmark series of concerts, parties, and cultural events
  • The festival capitalizes on the influx of diasporans and tourists during the holiday season
  • Its expansion aligns with efforts to export Nigeria’s vibrant entertainment culture globally
  • Alade’s vision positions the festival as a sustainable brand with international appeal
Beyond the parties and performances, Detty December represents a rooted, growing storm, a fusion of culture, commerce, and community that aims not only to celebrate, but to carry the sound and spirit of Nigeria to stages worldwide.

Sources: Channels Tv

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