jumia

  1. Scaled pressure: Jumia Braces for Temu and Shein's E-commerce Challenge

    Africa Scaled pressure: Jumia Braces for Temu and Shein's E-commerce Challenge

    Chinese e-commerce giants Temu and Shein are expanding across African markets, intensifying competition for Jumia. According to Rest of World, Jumia established a 70-member team in Shenzhen to partner with Chinese merchants and improve supply chains. Despite revenue declines, the company reduced...
  2. Jumia Cuts Losses, Doubles Down on Rural Bet — Tough Disrupting Africa

    Africa Jumia Cuts Losses, Doubles Down on Rural Bet — Tough Disrupting Africa

    Jumia's Q1 results show narrowing losses but sliding revenue. As urban momentum stalls, the e-commerce company is expanding into rural markets, testing whether leaner tactics and a local focus can outlast pressure from investors, costs, and past missteps. KEY POINTS Losses Narrow, Revenue...
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