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“No individual brand is as predictive of being high-income as owning an Apple iPhone.”
That’s according to a new paper from University of Chicago economists Marianne Bertrand and Emir Kamenica, reports Business Insider.
The economists inferred demographics based on people’s media consumption and consumer behavior and found that …
Read more via Fast Company – https://ift.tt/2ugpCxW
Get More Nigeria Metro News
That’s according to a new paper from University of Chicago economists Marianne Bertrand and Emir Kamenica, reports Business Insider.
The economists inferred demographics based on people’s media consumption and consumer behavior and found that …
Read more via Fast Company – https://ift.tt/2ugpCxW
Get More Nigeria Metro News
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